Tuesday, February 14, 2012


Slickcraft Boats - 1955

Pier 33 proudly represents Pursuit Boats and the premium quality built into every Pursuit by Michigan’s Slikkers family.

Company founder and current CEO Leon Slikkers began his boat-building career in the 1940’s with Chris Craft and later began production of the Slickcraft brand in a small factory on Washington Avenue in Holland. Throughout the 1960’s, the reputation of the Slickcraft brand grew and Leon Slikkers then incorporated S2 Yachts in 1974 to begin manufacturing sailboats. The Pursuit series of fishing boats was introduced in 1977.

 An Early Slickcraft

Pursuit Boats are now built in Fort Pierce, FL, with production of S2’s Tiara brand remaining in the Holland. With a boat-building heritage spanning seven decades, the Slikkers family has deservedly earned a reputation for the highest standards of quality and design.

Along the way, Leon Slikkers has received frequent recognition for his contributions to the boating world. Leon was named Michigan’s manufacturing Entrepreneur of the Year in 1996 and was inducted into the Michigan Boating Hall of fame in 1997. The Pursuit brand has been well-decorated, as well, including recognition with multiple Boat of the Year Awards, numerous National Marina Manufacturers’ Association CSI Excellence awards and the tremendous loyalty of Pursuit owners.

 Pursuit Boats Today - Fort Pierce, FL

Leon’s son Thomas B. Slikkers is President of Pursuit Boats and shares the founder’s vision for quality, integrity and innovation. As Tom  is known to say “Our commitment from the start was not to build the most boats in the market but to build the best”.

Although now built on Florida’s Atlantic coast, Pursuit is truly born and bred in Michigan. We have the opportunity this week to bring a selection of Pursuits to the Grand Rapids Boat Show. What a great homecoming! Our Pursuit display will include the local debut of the new 180 Center Console, as well as our first opportunity to show the 265 Dual Console at this show. In addition, we’ll bring a fresh 2012 280 Sport and just-arrived-in-timeLuxury Underway 230 Center Console along.

Be sure to visit Pier 33’s boat show display to see some of Michigan’s finest! The Grand Rapids Boat Show will be held Wednesday thru Sunday, February 15 thru 19 at DeVos Place in downtown Grand rapids. Please join us.

To contact Pier 33 for more information regarding Pursuit Boats, CLICK HERE.

To visit Pursuit's website and view details on all new Pursuit models, performance specs and videos, CLICK HERE.

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