Wednesday, December 21, 2011

Getting Ready for the Chicago Boat show

You'll Find Pier 33
Right Beneath "Big Blue"
As the holiday season surrounds us, boat dealers around the country are scurrying to get ready for the winter time boat shows.

At Pier 33, we're busy preparing for the
2012 Progressive Insurance Chicago Boat, Sports & RV Show.

Show days dates are a little different this year. The show opens to the public on Thursday January 12th and runs through Monday January 16, allowing boaters and families in the area to take advantage of the Dr. Martin Luther King Jr.  Holiday, a free day from work and school for many.

Pier 33's display of new boats from Scout and Pursuit will be bigger and better this year, with a broader selection of boats to choose from and a great location centered in the "aft' section of the show. The Pier 33 Scout and Pursuit displays are adjacent to each other, in Booth # 3450. If you don't have a map when you get to the show, look for "Big Blue" over head, plus our marker balloons for Scout and Pursuit.

The Pier 33 crew has most of our show boats wrapped and ready for our show move. We'll begin transporting our boats to
McCormick Place
about one week prior to the opening of the show, January 5 or 6, so that our full fleet is staged in
In The Showroom
But Road Ready
place for floor set-up, which begins Monday January 9th.

This year, we'll again be working alongside Centerpointe Yacht Services, our cooperating Pursuit dealer from Sturgeon  Bay & Kenosha, WI. The Pursuit display will feature the Pursuit 280 Sport and 265 Dual Console, as well as Chicago Boat Show debuts of the 230 Center Console and 180 Center Console.

Right alongside our Pursuit display, will be Pier 33's selection of new boats from Scout. The 262 Abaco will be shown  for the first time at this show, featuring a true cruising cabin, stylish hardtop, twin Yamaha outboards and loads of wide-open fishing cockpit room. We'll also bring along a 210 XSF, 187 SF, 187 Dorado and a new model for 2012, the 177 Dorado.

Check back in on our blog as the show draws near. We'll have more information regarding boat specials and other interesting news. Visit www.pier33.com/boatshows for detailed show info or call (800) 886-0493.

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